Between us we have more than 30 years’ experience in marketing and business consultancy, most recently at managerial level. We have hands-on experience marketing professional services like technical and risk consultancy, training and coaching.
We have a varied set of skills that we can offer to our clients (from marketing strategy and planning to more technical website and IT skills), giving them the benefit of 2 heads for the cost of a single freelancer – double the creativity, double the brain power.
We will produce a plan specifically for your business, aimed at your target audience and deliver against it. We'll come up with new ideas and produce creative content to showcase your business at its best.
I spent sixteen years working in IT and business consultancy in a multitude of roles covering development, project management, change management, operations and communications. I love a technical challenge and delving in data to produce understandable metrics but I also thrive on finding the right words to get the message across.
I have twenty years’ experience in marketing. I have developed and delivered numerous lead-generating and awareness-raising marketing campaigns on a global scale, incorporating digital, social, direct marketing and events. I combine knowledge of successful marketing strategy with practical real-life experience.
"For us marketing isn’t just about campaigns, it’s a strategic function. We have to really listen to our market, and take compelling solutions to it. Outsourcing marketing management to this talented duo means we get capability to create propositions and get them to market quickly. The IT industry is fast paced so we benefit from the combined skills of Caroline and Anna and their experience in this space. By working as a team they bring well debated ideas to us and execute very quickly. It makes us more agile. They’ve been critical to building our brand identity and creating a high performing marketing function."
"Marcanda are professional, proactive and flexible and this makes working with them easy and effective. They work brilliantly as a team as well as combining their individual expertise in their respective fields.
They are super-efficient in their execution with great attention to detail and demonstrate they are genuinely interested in our business and want to help us make it a success…we enjoy working with them and the personal and attentive support they give us."
"I have been working with Anna and Caroline for a number of months as they have been helping me to develop and launch my website, online presence and business visual identity.
They made it really easy – took my ideas and visuals, and brought them to life. I am thrilled to have an online presence that I love, that was delivered easily and with laughter and excitement. I have already attracted new clients from it.
Caroline and Anna are easy to work with. They are responsive, creative and deliver all they commit to, and more. It is fun and professional. Between them they cover visuals, copy, templates and techy bits that I don’t even want to understand!
Whether I spoke to one of them or both together, they connect and join up and make it easy for me as the client."
Literally, in our business! There are so many tools to streamline your marketing activities to maximise the time you spend building campaigns and ensure that your messages are reaching your core audience efficiently and effectively. Read more…
Whilst instinct and a nose for business are helpful and not to be sniffed at, ignoring what the cold hard data in your business is telling you is done at your peril. Analysing your sales Read more…
No, I’m not advocating plagiarism. But I am advocating using pre-established templates to help with the design of eye-catching flyers, social media posts and images. We use canva.com. It doesn’t replace the skills and creative Read more…